My name is Aina Adeyemi Joshua, and my journey into digital marketing didn’t start from theory or hype — it started from real business needs. I began running Facebook and Instagram ads in 2015, and now in 2025, this marks 10 solid years of hands-on experience. Over the years, digital advertising has become more than just a skill for me; it has been a tool for survival, growth, and financial freedom. I own a fashion brand, and for a decade, I’ve used Meta ads to sell products, test markets, and scale consistently. I didn’t learn ads by watching videos alone — I learned by spending my own money, making mistakes, fixing them, and repeating what worked. Through digital marketing, I’ve been able to earn in naira and in dollars, not just for myself but for other businesses I’ve helped grow. I’ve experienced campaigns that failed, ads that didn’t convert, and moments where results felt uncertain — but those same moments shaped the strategies I now use confidently. This webinar was created to compress everything I’ve learned over 10 years into a clear, practical system that anyone can follow. It’s for people who are tired of guessing, tired of boosting posts blindly, and ready to understand how ads truly work. I’m not here to impress you with theory — I’m here to show you what works, why it works, and how you can apply it to your own business or career immediately.